Improved turnaround time of printed materials and POS products from an average of five days to 1-1/2 days.Reduced distribution costs by approximately 30%.store credit card information for faster online orders, explains the stores. Sped up delivery of materials to stores – it’s now 1-2 days instead of 2-3 weeks. Walmart Photo: Online Photo Printing & Personalized Photo Gifts.
Our design staff works with Meijer’s internal design group to produce various program elements – including all gas station POS materials.We print the majority of kit elements and procure the rest, ensuring brand and color consistency.We created a digital asset management system to maintain all production files.The site shows visuals of all products available, is easily and quickly updated to reflect new promotions and outdated items and incorporates robust security that allows only approved users to see, order and manage specific items. We used our Mindwire technology to create a website managers access to order items and kits.Today, Gilson kits and packs all program elements and distributes the kits directly to supercenters and convenience stores, and inventories individual kit elements for future replacement orders. We removed all fulfillment responsibilities from Meijer Distribution Centers.We addressed the above problems and more with these process improvements: Gilson analyzed the situation, sending team members to store locations to better understand and evaluate the process. These problems negatively impacted both store-level sales and corporate marketing budgets. Damaged or missing orders required rush assembly and collation of replacement kits.Kits were frequently damaged, misplaced or lost – and store promotions were delayed or diminished as a result. Each order was shipped from one of 18 Meijer Distribution Centers via a Meijer truck also loaded with pallets of food and general merchandise.Managers frequently ordered the wrong item(s). Each department manager at each Meijer location used a paper-based binder and bar-code wand to scan the item(s) and kits needed for display.
Meijer designed the materials and outsourced the production and printing finished goods were sent to Gilson for kitting, storage and shipment to Meijer Distribution Centers throughout the Midwest.Īs the number of stores grew and the complexity of kits and materials increased, this system became increasingly inefficient. CHANGING THE WAY YOU RECYCLE YOUR BOTTLES & CANS Thanks to some bold new thinking, a passion for. It is one of the nation’s largest privately held companies, with annual sales topping $15 billion.įor years, Gilson was one of the vendors Meijer relied upon to print in-store point-of-sale materials. Today, Meijer owns and operates more than 200 supercenters and 177 gas/convenience stations throughout the Midwest. In business since 1934, Meijer is widely acknowledged as the pioneer of the American superstore – it opened the first “hypermarket” in 1962, 26 years before Walmart.
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